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Have We Already Bored of Predicting IoT?

If you have read my post “Will finally be 2017, the year of Internet of Things? I do not think so.” you will have confirmed there were some analysts and companies who guessed and others who did not hit the bullseye.

As usual, numerous predictions about the Internet of Things (IoT) appear at the end of the year, some with foundation, others by interests and others by opportunism. Although I notice a certain fatigue this year perhaps due to the appearance of other cooler technologies or very likely to the lack of success and few differences from previous predictions. 

It may also be the last time I write an IoT prediction article.

Let's start by reviewing some of the 2017 predictions.

Successes and failures of IoT 2017 predictions

Sorry Morgan Stanley but 2017 has not been The Year Of Internet Of Things however is true that there is less hype around IoT.

Yes Forrester, we continue worried that there will be a large-scale IoT security breach.

As not many large IoT projects in 2017, the role of System Integrators has not been as important as IDC predicted.

Have you seen, Analysys Mason, key developments in LPWA technologies, connected cars and smart cities?

Who now, MachNation if Internet of Things platform revenue grow 116% in 2017. There are only financial numbers but we all agree with Sandhill that still many doubts how “Choose your platform.

It is true Forbes “The Internet of Things (IoT) is still a popular buzzword, but adoption will continue to be slow.” 

I have to say that Judith Hurwitz and Associates, were right that the growth will be in industrial sector rather than the consumer sector.

Hard to fail if you consider what Moor Insights & Strategy predicted: IoT is still in its infancy in terms of dollars and deployments, and that can’t last much longer, before market frustration sets in

Brave, ADLINK and FreeWave Technologies, Inc predicted that Edge computing will become a mainstream term for IIoT. 

Internet of Things Institute - “Recruiting Will Remain a Challenge for Organizations with IoT Initiatives” and sorry Teradata not many companies looking for Internet of Things architect role.

Tier-1 operators in the US and Europe happy with Northstream because IoT revenues contributing up to 3% of total revenue in 2017. 

Telefonica IoT and Cisco Jasper trusted that LPWA expansion to harness the growing IoT.

What will be of IoT in 2018?

According with Ericsson, in 2018, mobile phones are expected to be surpassed in numbers by IoT devices.

It seems that 2018 will be the year when AI and IoT will converge. But it will also be the year in which the CIOs will be busy integrating device management into overall IT infrastructure in a way that doesn’t overwhelm the organization. This is where the adoption of application robots, natural language processing (NLP) and AI automation of processes will come into their own, offering intelligent management of IoT deployments cheaply and efficiently. 

However, 2018 will not be the year of Blockchain and the IoT, because although Blockchain-based IoT adoption rises to 5%, Blockchain is not yet ready for large scale deployments requiring reliability, stability and seamless integration with existing technology infrastructure. But promising pilot projects are beginning to emerge and the maturation of IoT and blockchain technologies and products will drive blockchain adoption in 2018.

To reinforce the ongoing investment across the industry Gartner’s Strategic Trends for 2018 back up the focus on IoT with Intelligent Things, Digital Twins and Cloud to the Edge all making the list for the coming year. 

On the other hand, Forrester affirms that finally 2018 will be the year in which the Internet of Things moves from "experimentation to business scale". Forrester also predicts that IoT platform offerings will begin to specialize in “design” and “operate” scenarios.

Punctual to his annual appointment, IDC makes its Worldwide IoT 2018 Predictions. 

One more year, Citrix leading thinkers also share their predictions.

A small  startup, Imagimob considers 6 trends in the IoT and Industrial IoT-IIOT in 2018. As you can imagine Low Power Area Networks (LPWAN), Edge computing, AI on the edge and Blockchain are included.

IoT Security repeat predictions in 2018. Forrester in the same line predict More cyber threats and design specialization.

Fog Computing, Security, and Smarter Decisions are IoT Predictions for 2018 by Saar Yoskovitz, CEO of Augury, a preventive maintenance company.

The State of IoT In 2018 for Marketers: We’re going to experience a massive increase in the number of digitally connected devices, changing the game for marketers across the globe.

IoT 2018 – the next stage: the IoT of integration, value and action

IoT Will Move From Experimentation To Business Scale - 

5 IoT trends that will define 2018 - In 2018, IoT-based ventures will have greater access to startup capital and be taken more seriously in the market. 

Only one wish for IoT 2018 from my side

In spite, I am not in this list of 17 Experts Tell The Most Exciting IoT Trends to Watch for in 2018, I have a wish for 2018: 

“I hope that in 2018, all proofs of concept become successful projects and that the most innovative startups resist the temptation to be acquired." 

Thanks, in advance for your Likes and Shares.

 

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What will this market bring us in the next few years? Are there reasons for optimism?

During the last three years, I have had the opportunity to discover, know and analyse more than 50 Spanish companies in the exciting sector of the Internet of Things (IoT).

Some of these companies are globally recognized as pioneers of IoT. Others less known but very innovative, with great talent in their ranks. All of them have been weathering the storm and far from being discouraged, because the reality is being tougher than all the hype announced by analysts, are more excited than ever before future expectations.

As I wrote in my post “5 PROVERBS TO SAVE MY STARTUP”, nobody is a prophet in their land, but even so, I can not resist providing a few tips that I believe can help us use IoT as an enabler that drives the ICT sector. Would not it be fantastic if we finally met our desire to have a strong, dynamic, competitive and innovative ICT sector in our society?

Accept reality

And the stark reality is: "Spain is not a technological country, it is a service country". I think that the lapidary expression of Miguel de Unamuno, that “they invent it”, also applies to the IoT. But it is one thing not to invent and another is to become sellers of products, solutions or services of multinationals by all known.

We must use our ingenuity, talent, creativity, and customer orientation to design and develop quality, easy-to-use global IoT solutions.

If we are good sellers of foreign products, the language should be the problem. Our objective market should not be our City, our Community or our Country, our market must be the world.

Focus, Focus and Focus

I have insisted on many forums that in Spain we can not do everything on IoT. For example, we can be leaders in Smart Cities, but we will have little chance of success in Connected Cars, we must fight to find a gap in Industry 4.0 (also known as Industrial Internet or IIOT) but I fear we will not be number 1 in Wearables, although we could be innovative in Health services.

We must analyse our strengths and weaknesses to recognize where our opportunities are and what our threats are. Let us be references in our focus areas.

Trusted Ecosystems

We know that there is not a single company in the world that can do everything in IoT, much less leading the IoT, so it is obvious that our companies and Startups have no other choice than to create or be part of reliable ecosystems and Collaborative projects in the focus areas to meet the challenges posed by IoT projects.

We must design new sustainable business models with our local partners, it is time to trust if we want to survive in this competitive and fragmented sector until the magic 2020.

It's time to real collaboration, put a logo on our presentations and our website is absurd if there is something else behind.

Specialization

Given the size of IoT Spanish companies it is not possible to do everything and get it right.

We must specialize, whether manufacturing specific hardware, developing software or offering services in our focus areas.

Scalability

To succeed in IoT, Spanish companies must be able to offer global and scalable solutions. We will need startup talent to focus on companies of a larger size than without giving up innovation and agility, being able to cope with large national and international IoT projects.

Expect to be outsourced by other subcontractors of a company that works for an end customer is not acceptable if we really want to change. It is a pending subject of our business model not only in technology, it is a deep-seated problem of corporate culture.

We should be able to have at least one unicorn in IoT. And I'm not talking about Telefonica, Banco Santander, BBVA, Iberdrola, Inditex, ACS, Ferrovial or Indra, but a company that provides a new IoTaaS model based on our strengths (which all or almost all know) Services and HW / SW IoT products from Spanish manufacturers. That is, we must think about having our Uber, Airbnb or why not our Spanish Tesla.

We must look for concentration of companies in the focus areas to achieve the size that allows the scalability that the IoT business needs.

Invest in Education and Training

The IoT is complex, although many try to make it simple. We will need many types of profiles and not just theoretical knowledge.

It is vital at both, the private and public levels, that the Public Administrations and Companies dedicate funds to continuously educate students and train employees in the IoT technologies.

 “Investing now in IoT training will be key to ensuring a sustainable future for our companies, our country and our professionals.”

 Start Now

This advice goes to both Enterprises and Public Administrations.

In the case of Enterprises, it would be highly desirable to lose for once the fear of being the first to implement technology solutions. You must consider IoT a key element in the digitization process of your company.

Public Administrations, stop using your budgets as always, and think about investing in a more sustainable, intelligent and connected citizen.

To conclude, pulling on the proverb I think:

"We have the wicker, so we must have confidence that we can make a great basket in IoT".

You can read the Spanish version here.

Thanks in advance for your Likes and Shares

Thoughts ? Comments ?

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